Wednesday, February 8, 2012

Case Study No. 0224: Unnamed Female Librarian (Gushers Fruit Snacks)

GUSHERS - LIBRARY
0:43
DIRECTED BY BRIAN LEE HUGHES
Tags: DIRECTED BY BRIAN LEE HUGHES GUSHERS LIBRARY
Added: 2 years ago
From: publicnyc
Views: 7,542

Agency: Saatchi & Saatchi
Client: General Mills Inc.
Product: Gushers Fruit Snacks
Title: "Confiscation"
Code: **Directors Cut NFA**
Length: :30
Date: June 4, 2009

[scene opens inside a library, as a young male patron is sneaking a Gushers Fruit Snacks, when his backpack falls off the table and colorful fruit juice starts gushing out of it]
[a young female brunette librarian walks up to him, bends down, and takes a box of Gushers Fruit Snacks out of the backpack (still spewing gooey fruit juice)]
LIBRARIAN: This is a library, not a lunchroom ...
[she walks off with the box, nonchalantly spraying the shelves (and a couple of young female patrons) with fruit juice]
[cut to the librarian standing in front of an older male patron, pointing the box directly at him and literally covering him head to toe with fruit juice]
PATRON: [calmly] I need a book about sausages ...
LIBRARIAN: [points him off camera]
[cut to the librarian walking back to the front desk, but she slips on the fruit juice and falls]
["Fruit Gushers BewareTheGush.Com" appears on screen]

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