Case Study No. 2098: Southern Arkansas University Tech Librarian

LRC (2011) HD
3:33
My directorial debut, which I wrote and produced as well. I'm also responsible for the Tangerine Dream-y score, and I make a Hitchcockian cameo about 40 seconds in as a strapping firefighter.
Tags: Film Library College Fantasy University Student Campus Librarian Short Short Film
Added: 3 years ago
From: stefandiamante
Views: 71

[scene opens with black and white footage of a female student walking into a college library, as she stops with a look of hesitation on her face]
[the scene fades to white, then cut to color footage of a young female librarian (long black hair, grey pantsuit) talking to the student in a monotone cadence]
LIBRARIAN: Welcome to the SAU Tech Learning Resource Center. How may I assist you today?
STUDENT: Is this like a library or something?
LIBRARIAN: Oh, but it's so much more than that.
STUDENT: How so?
LIBRARIAN: Come with me.
[she turns and walks away, as the student follows her]
LIBRARIAN: [in voice over] Our library contains a vast selection of titles available to every student, no matter what his or her course of study may be.
[cut to the student walking past a bookshelf, as she turns and gives a confused look to something off camera]
LIBRARIAN: [in voice over] From aviation maintenance ...
[cut to a male student tossing a paper airplane into the air (with realistic sound effects of a jet taking off)]
[cut to the student walking past another bookshelf, as she turns and looks at something off camera]
LIBRARIAN: [in voice over] To nursing ...
[cut to a male student (dressed in a white lab coat) sticking a large needle into the neck of another male student (with a blank look on his face), while an EKG monitor can be heard beeping in the background]
[cut to the student walking past another bookshelf, as she turns and looks at something off camera]
LIBRARIAN: [in voice over] To fire science management ...
[cut to a smoke-filled shot of the bookshelves, as a male student (dressed as a firefighter) carries a young boy towards the camera while sirens blast]
[cut to the student walking past another bookshelf, as she turns and looks at something off camera]
LIBRARIAN: [in voice over] To teacher education ...
[cut to a female student reading from a book (as if she is giving a lecture to an unseen classroom), when the paper airplane flies past her face]
LIBRARIAN: [in voice over] And everything else in between.
[cut to the student talking to the librarian and smiling]
STUDENT: And to think, I always thought libraries were these dark and scary places where something is just waiting to jump out and get you ...
[she turns away, then cut to the librarian calmly holding up a clove of garlic to ward off a male student (dressed as Dracula) peeking out from behind one of the bookshelves]
[cut to the librarian handing the student a magazine]
LIBRARIAN: We also have a wide selection of periodicals ...
[cut to the librarian handing the student a copy of the movie "Juliet of the Spirits"]
LIBRARIAN: And DVDs ...
[the student sighs]
STUDENT: Is that all?
LIBRARIAN: Follow me.
[she turns and walks away, then cut to black and white footage of students using the library's computers]
LIBRARIAN: [in voice over] Our computer lab helps make completing homework and class projects a snap. From writing reports, to creating slideshow presentations, to accessing the internet, we've got you covered.
[cut back to color footage of the librarian and the student talking]
LIBRARIAN: We even have Macs.
STUDENT: Who's Max?
LIBRARIAN: Uh, Mac computers?
[cut to black and white footage of students using the library's Mac computers]
LIBRARIAN: [in voice over] Which are available for the convenience of our multimedia students, complete with programs such as Adobe Photoshop and Final Cut Pro.
[cut to a student using a photocopy machine]
LIBRARIAN: [in voice over] And whether you need a document scanned, printed, or copied ...
[cut to another student making a copy at the circulation desk]
LIBRARIAN: [in voice over] All of these options are within your reach.
[cut to more footage of students studying together]
LIBRARIAN: [in voice over] The LRC features plenty of space for studying and doing homework.
[cut back to color footage of the librarian and the student talking]
LIBRARIAN: We even have a reading lounge ...
[cut to a male student (wearing novelty sunglasses) lying on a couch underneath a blanket, reading a copy of Doctor Seuss' "One Fish, Two Fish, Red Fish, Blue Fish"]
LIBRARIAN: [in voice over] If you're ever in need of a comfortable place to kick back and relax with a good book.
[cut back to the librarian and the student talking]
STUDENT: This is all highly impressive indeed, but sometimes I find myself in need of some professional help.
LIBRARIAN: Mmmm ...
STUDENT: With my general studies. I bet you don't have an answer to that, Miss Know It All.
LIBRARIAN: As a matter of fact, the Learning Resource Center at SAU Tech--
[cut to black and white footage of students writing on a whiteboard]
LIBRARIAN: [in voice over] Is proud to provide our students with a full tutoring center, complete with a study area, an entire arsenal of computers, and of course an exceptional staff of fully qualified tutors who are more than happy to assist you--
[cut back to color footage of the librarian and the student talking]
LIBRARIAN: In mastering any core academic subject you so require.
[she snaps her fingers, as the screen fades to white, then cut to the student sitting at a desk as three library staff members surround her with books and papers]
[the screen again fades to white, then cut to the student standing alone in the library and smiling]
STUDENT: Wow, all of this under one roof!
LIBRARIAN: [from off camera] Excuse me ...
[cut to a closeup of the librarian's face, as she puts a finger to her lips and shushes the camera]
LIBRARIAN: Shhhhh ...

Starring

Rochon Bradford as The Student
Melanie Shank as The Librarian

Written, Produced & Directed
by Stefan Diamante

Executive Producers
Allison Malone
Steve Taylor

Music
Mode Nouveauxx

Assistant Director - Carly Cooper
Script Supervisor - Chris Poindexter
Production Assistant - Marty Cash
Production Assistant - Chris Cooper
Production Assistant - Jordan Hager

Copyright (c) 2011 Studio Nouveaute
(All Rights Reserved)

---

From sautech.edu:

The LRC provides students access to research materials, fiction and non-fiction, internet access, and online database access. The library is open Monday-Thursday from 8:00 a.m. to 7:00 p.m. and on Fridays from 8:00 a.m. to 12:00 p.m. Summer hours will be posted on the door.

Case Study No. 2089: Mary Smith

Kellogg's Pop Tarts Commercial (Library) 1988
0:30
No description available.
Tags:
Added: 7 months ago
From: Ads "R" Us
Views: 353

[scene opens in a public library, as a teenage boy takes a large book off one of the stacks and blows on it (kicking up a large cloud of dust) before taking it to one of the tables)
ANNOUNCER: Hey, cool things happen with the warm taste of Kellogg's Pop Tarts ...
[he sits down (as an older female librarian sitting at the main desk can be seen in the foreground), then takes off his headphones with a surprised look on his face as the camera pans in on the cover of the book (which reads "What's Hot")]
[cut to an over-the-should shot of the teenager reading the book, as a picture of a Pop Tarts box "pops" off the page and floats in front of him]
[cut to a closeup of the teenager watching the floating box in amazement, as the commercial's theme song kicks in ("So coo-oo-ool, they're hot! So hot, they're cool!")]
[cut to a shot of the teenager, with the librarian (short brown hair, gold earrings, grey jacket, white blouse, black skirt) in the foreground)]
TEENAGER: Whoa!
[he turns the page (as the librarian raises an eyebrow over the sudden noise) and a toaster floats out of the book]
[cut to a closeup of the teenager, as he takes a Pop Tart and places it in the floating toaster]
[cut to a closeup of the librarian's face, as she scrunches up her nose and gives a sideways look]
LIBRARIAN: Hmm?
[cut to what appears to be an "interior" shot of the toaster (where the Pop Tart browns above the red-hot coils), as "1991 Kellogg Company" appears on screen]
[cut to the teenager pulling the Pop Tart out of the toaster, as the theme song continues ("So hot! Real hot!")]
[cut to a closeup of the teenager's hands as he holds the toaster over the book (open to a page reading "Real Hot"), then breaks it in half with a loud snapping sound]
[cut to a closeup of the Pop Tart, as steam rises from filling]
TEENAGER: Yeah!
[cut to as shot of the teenager turning the page, as he takes a bite]
TEENAGER: Mm!
[cut to a closeup of the librarian, as she turns around and (placing a finger to her lips) shushes the teenager]
LIBRARIAN: Shh!
[cut to an overhead shot of the teenager, as strawberries "pop" out of the book and float in the air above him, while the theme song continues ("That taste of real fruit, so hot hot hot hot!")]
[the strawberries suddenly disappear in a burst of flames]
TEENAGER: Whoa!
[cut to the librarian standing in front of the teenager, as she again puts a finger to her lips]
LIBRARIAN: Shh! That's enough, young man ...
[she takes the book and starts to walk away, as the theme song continues ("Those Pop Tarts, so hot!")]
[cut to the librarian sitting back at the main desk (where a name plate reading "Mary Smith" is now clearly visible) with the book open in front of her, when another Pop Tarts box "pops" off the page and floats in front of her)
LIBRARIAN: Oh my ...
[she smiles and grabs the box, then is "sucked" into the book]
LIBRARIAN: Whee!
[the page flips over as she disappears, while the teenager (still holding a Pop Tart) watches from the nearby table]
TEENAGER: That's cool!

---

From academia.edu:

The next dowdy image spot is for Kellogg's pop tarts. In this 1992 commercial, the dimly lit library setting shows a patron removing a book from the shelf, blowing the dust off and then sitting down to read. As he reads, a pop tart is produced and he gets noisy. The librarian quickly shushes him before taking his treat away.

Case Study No. 2075: Unnamed Female Librarian (Olympic Crack Jack)

Olympic Crack Jack Biscuit TVC Librarian
0:27
Client: Olympic Industries Ltd
Brand: Crack Jack Biscuit
Product: Olympic Crack Jack Biscuit
Caption: Librarian
Tags: Librarian (Profession) Cracker Jack (Brand)
Added: 5 months ago
From: bdarchivetvc
Views: 18

Client: Olympic Industries Ltd.
Product: Olympic Crack Jack
Caption: Librarian
Duration: 20 sec

[scene opens with a young female patron walking through the library, when she bumps into a young male patron (causing her to drop the pile of books she was carrying onto the floor)]
[cut to the male patron bending down to help her pick up things, when he notices a package of Olympic Crack Jack biscuits sticking out of her purse (which had also fallen to the floor)]
MALE PATRON: [to himself] Crack Jack?
[he surreptitiously reaches out and takes the biscuits, then cut to the female patron standing up and carrying her books away (as the male patron looks at her leaving over his shoulder before ducking behind one of the bookshelves)]
[a loud crunching noise can be heard, as the female patron stops and looks up]
FEMALE PATRON: [to herself] Crack Jack?
[cut to a shot of the male patron chewing on one of the biscuits (while guiltily looking around to make sure no one is watching)]
[cut back to the female patron, who checks her purse before hearing another loud crunching noise]
[cut to the female patron checking behind the bookshelf, where she finds the male patron red-handed ... so he simply smiles and hands it back to her]
[cut to the female patron about to walk away with the biscuits, when another loud crunching noise can be heard ... she turns around, but the male patron shrugs with a look of confusion on his face]
[cut to an elderly female librarian (brown hair pulled back in a bun, glasses, green sarong) sitting at the front desk, chewing on a biscuit and smiling]
[cut to the two patrons peeking out from behind the bookshelf and staring at her, then back to the librarian as she smiles and holds up her package of biscuits]

---

From olympicbd.com:

A savory snack on its own, CRACK JACK is crispy, creamy and infused with cheese – a combination that has proven to be absolutely irresistible. The sturdy wheat cracker is made light and flavorful due to a precise mixture of butter and cheese, which makes it neither too bland or too overpowering.

Brand Name: Crack Jack
Launching Date: April 30, 2010

Ingredients
Wheat flour, sugar, corn starch, butter, hydrogenated vegetable oil, skimmed milk powder, liquid glucose, invert syrup, iodized salt, leavening agent, emulsifying agent and flavors.

About
Olympic Industries is the leading biscuit manufacturer in Bangladesh. With some of the most famous and popular brands in the country, such as Energy Plus and TIP, Olympic has a large variety of biscuits which caters to all occasions and persons. No household, office, or tea stall is complete without a famous Olympic biscuit.

Case Study No. 2068: Jo Nase, Super Librarian

Super Librarian
0:54
I created this video to go along with our 2014-2015 Media Center theme "Super Readers!" I hope it will excite our students to read, read, read! =)
Tags: Super Reader Library Media Center
Added: 10 months ago
From: Jo Nase
Views: 107

["Moreland Wildcats Productions" appears on screen]
["Mrs. Nase was a typical librarian" appears on screen, then cut to a female librarian (brown hair in a bun, glasses, brown sweater, blue blouse, white pants) performing various tasks in the Moreland Elementary Media Center]
["With some not so typical super powers" appears on screen, then cut to the same librarian (wearing a bright red shirt with "Super Librarian" on the front, a cape, a hat, and red sunglasses) sitting at the front desk]
[she scans some books while dramatic music plays, as "Scan!" appears on screen]
[cut to the librarian placing books on the shelf, as "Shelve!" appears on screen]
[cut to the librarian pointing at her computer screen, as "Search!" appears on screen]
["This school year" appears on screen, then cut to the librarian (back in her "civilian" clothes) pointing at a projection screen showing an image of a book ("Bears" by Imma Grizzly and illustrated by Ura Kodiak)]
[cut to the librarian covering her face with a copy of Margaret Peterson Haddix's "Found", as her eyes dart back and forth]
[cut to the librarian smiling and scanning books]
[cut to the librarian smiling and shelving books]
["One librarian" appears on screen, then cut to the librarian looking at two giant piles of books with mouth agape]
[cut to the librarian doing the "Kevin from Home Alone" face (putting a hand on each cheek while screaming) as she stares at something off camera]
[cut to the librarian at her desk, holding up a finger (as if she's just realized something) and then diving under the desk]
["Gets super" appears on screen, then cut to the librarian emerging from underneath the desk in her superhero costume]
[cut to the librarian quickly scanning books]
[cut to the librarian quickly shelving books]
[cut to the librarian holding up the copy of "Found" and smiling]
[cut to the librarian (back in her "civilian" clothes) with her arms crossed in front of her, as "Mrs. Nase aka Super Librarian" appears on screen]
[cut to a closeup of the two giant piles of books, as "Your favorite books" appears on screen]
["Super Librarian" appears on screen, then cut to the librarian (with an unseen fan blowing her cape back in a dramatic fashion) giving the camera a thumbs up]

iMovie and Moreland Wildcats Productions present
A Moreland Wildcats Productions production in association with iMovie
A Mrs. Nase film

Super Librarian

Starring
Mrs. Nase
Your favorite books

Edited by
Mrs. Nase

Production Designer
Mrs. Nase

Director of Photography
Mrs. Nase

Casting by
Mrs. Nase

Music by
iTunes

Costume Designer
Mrs. Nase

Executive Producer
Mrs. Nase

Written by
Mrs. Nase

Directed by
Mrs. Nase

---

From google.com:

Welcome to the 2014-2015 school year! There are a lot of exciting things planned in the Media Center for this year all designed to entice you to

Here is a quick peak at what's planned for August:

August 11-15 Media Center Orientations and first checkout for 2nd-5th
August 11 Accelerated Reader begins
August 25-28 K and 1st first checkouts

There are lots more exciting things planned for this year, so stop on by the Moreland Elementary Media Center and "Become a Super Reader!"

ABOUT ME
My name is Josette Nase. Most people outside of my family call me Jo. I was born in Memphis, Tennessee, way back in the 1970's, where I lived until I moved to Newnan in 1999.

I graduated from Union University in Jackson, Tennessee with a B.S. in Learning Foundations (Elementary Education). In 2005, I acquired my gifted endorsement and in 2008 earned my Masters in Media from the University of West Georgia. In February of 2007, I was initiated into Alpha Delta Kappa, a National Organization for Educators. I am currently serving as the historian for the Georgia Chi chapter of ADK.

In my sixteen years of teaching I have taught preschool, fifth grade, kindergarten and first grade. I also served as the Instructional Technology teacher for five years at Elm Street Elementary in Newnan. I have always enjoyed using technology in my classrooms and I loved sharing technology with all of Elm Street's students. In 2007, I was named Elm Street's Teacher of the Year-what a great honor!

I very much enjoy teaching because of the tremendous growth both academically and physically that I get to witness over the course of several years. I like to teach the way I would want my teacher to teach me if I were back in elementary school. I get excited when my students get excited about a lesson, and I think we feed off of each other's enthusiasm. I believe that we should never stop learning, which is why I spend hours each week browsing the Internet for new and exciting technology and teaching ideas. I hope to pass on what I have learned to the students I teach. Yet, it always amazes me how much they already know about technology, and sometimes I learn something new from them! I am thankful that I get a chance to work with all of the students at Moreland and look forward to teaching and learning from them new and exciting things.

Case Study No. 2058: Staff of the Kansas City Kansas Public Library

Ninjas of Knowledge!
2:00
One from the archives! This was our entry into last years I Love My Library video contest, hosted by Thompson-Gale. The challenge was to create a video under two minutes that showed why you love your library. Inspiration struck and we decided the video should involve ninjas and roller derby.

More here: http://kckpl media.word press.com/2008/05/12/ ninjas-of-knowledge
Tags: ninjas roller derby roller skating library libraries Thompson-Gale I Love My Library library video kansas city kansas wyandotte county
Added: 6 years ago
From: KCKPublicLibrary
Views: 109

[scene opens with two women (wearing sunglasses and track suits) enter the Kansas City Kansas Public Library]
NARRATOR: Gertrude and Mabel wanna play roller derby. They go to the library to do some research.
[cut to the woman in the blue tracksuit walking up to the reference desk, when a ninja pops up from behind the desk]
MABEL: Okay, um ... I was looking for some books or some information on roller derby. Roller skating, that kind of thing.
[the ninja ducks under the desk (played in sped-up motion) then returns with a red helmet and pads, then bows and starts typing on the computer]
[cut to the woman in the orange tracksuit, as she talks to another (?) ninja while flipping through DVD cases at the audio-visual desk]
GERTRUDE: "Kansas City Bomber?" "Rollerball" and "Derby?" Alright! Do you have anything else?
[the ninja hands her another DVD case and bows]
GERTRUDE: "Lipstick and Dynamite, First Ladies of Wrestling?" Awesome, thanks!
[another ninja pops up from behind the desk, places some roller blades in front of her, then bows]
[cut to the woman in the blue tracksuit (now wearing the red helmet) sitting at a computer terminal, when a ninja runs up and places some books in front of her before running back off camera]
MABEL: Huh, roller derby histories ...
[the ninja returns and places more books in front of her before disappearing (as the woman in the orange tracksuit can be seen skating, then falling, in the background)]
MABEL: Rules of roller derby ...
[the ninja returns and puts another book on the pile before disappearing]
MABEL: Roller skate maintenance ...
[the woman in the orange tracksuit skates past (and the woman in the blue tracksuit quickly hands her some pads as she's moving) then the ninja returns with more books]
MABEL: Books and essays on speed and physics ...
[the woman in the orange tracksuit returns and places some roller skates on the table, then the ninja returns with more books]
MABEL: It's a really great selection, that's gonna be really helpful ...
[the woman in the orange tracksuit returns and grabs one of the books before leaving]
[cut to the woman in the orange tracksuit walking through the stacks, reading the book]
GERTRUDE: Hmm ...
[she stops and looks up, then sees a copy of "Roller Girl" sitting on top of one of the bookshelves]
[cut to the woman in the blue tracksuit sitting next to a ninja typing at the computer, when the woman in the orange tracksuit skates up next to them]
MABEL: This computer ninja is helping me to start a MySpace group and a message board, so that we can find other girls to play roller derby.
GERTRUDE: Awesome! Hey look, I need your help ...
[cut to the two (wearing "Library Power" t-shirts) skating through the library, past a ninja reshelving books, when Mabel whips Gertrude past the reference desk to give her enough momentum to jump up to the top of the shelf]
NARRATOR: As the narrator, I feel it's my responsibility to tell you that it's not really a good idea to roller skate in a library.
[cut to slow motion footage of Gertrude grabbing for the copy of "Roller Girl", but instead tipping it up into the air]
NARRATOR: We're just trying to illustrate a point here.
[cut to Gertrude rolling on the floor after "landing", then looking up at the book flying through the air]
[cut to Mabel sliding into the scene to try to grab it, but then a ninja appears and grabs it out of the air]
[cut to the ninja handing the copy of "Roller Girl" to Mabel, while holding a step stool in the other hand]
NINJA: I would've let you use my step stool ...
[the two women high five and scream "Library Power!"]

Case Study No. 2052: Unnamed Female Librarian (Etch a Sketch)

"Library" Etch-A-Sketch Commercial - 2006
0:41
A better day is just an etch away...
Tags: Etch sketch
Added: 4 years ago
From: ohioartco
Views: 1,596

Lou Beres & Associates
Ohio Art
Etch A Sketch

"Library/Tree/Plate"
TBD
:30

10/17/06
J#12361
(c)2006 Ohio Art

[scene opens with black-and-white footage of a female librarian (dark hair in a bun, glasses, grey sweater, white blouse, grey skirt) standing next to a bookcase, as she looks at the camera and angrily puts a finger to her lips]
[someone from off camera holds up an Etch-A-Sketch (in color) to obscure the librarian's legs ... as the picture drawn on the Etch-A-Sketch shows knee-high striped socks and curly-toed "elf" shoes (meanwhile, the librarian fidgets uncomfortably and continues to attempt to shush the camera)]
[cut to black-and-white footage of a large tree, then someone off camera holds up an Etch-A-Sketch (in color) next to the tree, as the picture drawn on the Etch-A-Sketch shows a tire hanging from a rope]
[cut to black-and-whtie footage of a dinner plate holding peas and brussel sprouts, then someone off camera holds up an Etch-A-Sketch (in color) to obscure part of the plate ... as the picture drawn on the Etch-A-Sketch shows several cupcakes]
[the screen cuts to black, as "A better day is just an etch away" appears on screen]

Case Study No. 2027: Unnamed Male Librarian (Apple PowerBook)

Apple PowerBook ad - Library (1993)
0:30
Aired June 26, 1993. Variant of the commercial with different dialog and product image at the end.
Tags:
Added: 1 year ago
From: 1966122s
Views: 76

[scene opens in an academic library, as two students are sitting in front of a laptop, mumbling in frustration while reading from the screen under their breath]
PATRON 1: "Contains too many characters, or characters that"--
[the male student shakes his head]
PATRON 2: Wrong!
[the female student snaps at him]
PATRON 1: I have not done anything wrong!
[cut to other patrons in the library turning and shushing them, then back to the two students as they leaf through a large owner's manual]
PATRON 2: "C colon backslash windows" ...
[cut to more patrons staring at the two students and shushing them (including another male student sitting nearby, who turns and gives them a nasty look)]
PATRON 3: Hey, do you mind?
[cut to the two students sighing in frustration, then an elderly male librarian (bald, glasses, dark suit and tie) walks up behind them]
LIBRARIAN: [whispers] What seems to be the problem here?
[the male student sighs and motions towards the laptop with disdain]
PATRON 2: Sir, do you know anything about computers?
LIBRARIAN: Well, I do know one thing ... I wish you had one of those.
[he points off camera, then the camera pans over to another female student sitting alone and typing on her Apple PowerBook while smiling]
ANNOUNCER: If you want a computer that's easy to use, there's still only one way to go.
[the scene fades to black, then cut to a shot of the PowerBook open on the table (with no one around) and the Apple logo]

Case Study No. 2003: Sue the Librarian

Librarian's Life: A Day with hoopla
1:09
No description available.
Tags:
Added: 6 months ago
From: hoopladigital
Views: 517

[scene opens with a young female librarian (curly brown hair tied back in a bun, white shirt) using the Hoopla app on her tablet]
NARRATOR: Hoopla can be a part of everyday life, for everybody. Just ask Sue. She knows.
[she takes a sip from her cup of coffee, then the camera pans out to show her family giving her kisses before she leaves for work]
NARRATOR: She's a mom, a librarian, and a Hoopla user.
[cut to a closeup of the librarian's phone, as she uses the Hoopla app to load up Maroon 5's "Maps"]
NARRATOR: Her day starts by taking Hoopla on the road ...
[the camera pans out to show that the librarian is listening to the song while jogging]
NARRATOR: Literally.
[cut back to the librarian's house, as her elderly mother uses an iPad in one room, while her daughter uses a laptop in another (both using the Hoopla app)]
NARRATOR: Leaving her family at home to experience Hoopla on their own.
[cut back to the librarian jogging]
NARRATOR: And even before her workday begins ...
[cut to the librarian getting in line at a coffee shop]
NARRATOR: The librarian in her comes out.
[she notices the woman in front of her has a fidgety child, so the librarian takes out her earbuds and shows the Hoopla app on the woman's tablet]
NARRATOR: Using Hoopla to help others explore.
[the woman smiles, then hands the tablet to her daughter (which has Suzanne Collins' "Mockingjay" ebook loaded up)]
NARRATOR: Streaming or downloading free digital movies, music, and more ... twenty-four-seven with their library card!
[cut to a split-screen, showing the young girl listening to the book in the coffee shop on one side, and the librarian entering the library on the other]
NARRATOR: It's like a library in their pocket.
[cut to the librarian (now with her hair in a ponytail and wearing glasses) helping a male patron with his phone]
NARRATOR: With hundreds of thousands of titles they can choose ...
[cut to the librarian standing in front of a group of patrons, while Charles Davis' "Deep Space Exploration" is displayed on the projection screen behind her]
NARRATOR: And all with no waiting to play.
[cut to another person speaking at the podium, while the librarian stands in the background texting "Movie night?" on her phone]
NARRATOR: In fact, when her hectic day is done ...
[cut to the librarian's husband at home checking his phone, as he texts back "Yes!"]
NARRATOR: And it's time to have some family fun ...
[cut to the librarian's mother and daugther doing yoga, as the mother texts back "I'll make popcorn!"]
NARRATOR: There's just one more thing for Sue to do ...
[cut to the librarian's family sitting on the couch, as she joins them with the Hoopla app running on her tablet]
NARRATOR: Enjoy the time with Hoopla!
[cut back to the librarian jogging]
NARRATOR: Begin to experience ...
[cut back to the little girl in the coffee shop, listening to the ebook]
NARRATOR: Explore ...
[cut to the librarian's mother using her iPad]
NARRATOR: And enjoy Hoopla yourself!
[cut back to the family watching a movie and laughing]
NARRATOR: At hoopladigital dot com, or download the Hoopla app today!
[cut to a shot of the Hoopla logo]
NARRATOR: Instantly borrow digital movies, music, and more twenty-four-seven, free with your library card!

---

From zdnet.com:

Hoopla transforms public libraries into digital media hubs
By Tom Foremski for Tom Foremski: IMHO | May 28, 2014 -- 21:51 GMT (14:51 PDT)

Hoopla Digital is based in Toledo, Ohio proving that you don't have to be in Silicon Valley to come up with great business ideas. Hoopla has pulled off a stunning achievement, it has managed to negotiate the right for local libraries to lend digital versions of Hollywood movies and music as if they were physical artifacts on their shelves - and library members can view them on Hoopla's smart phone and tablet apps.

Here's my notes from a recent conversation with Hoopla founder Jeff Jankowski (above, showing off the smart phone and tablet apps):

* About $11 billion is spent on public libraries and their budgets, every year in the US. California spends about $12 per resident on public libraries, New York has the highest at $53.
* Hoopla is financed by its parent company Midwest Tape, which was founded in 1989 to distribute cassettes and other forms of media to public libraries, complete with each library's labeling and index information printed and attached. Jankowski called it a light manufacturing operation.

When Jankowski joined it had $200,000 in annual revenues, he helped build revenues to $150 million and create relationships with nearly every public library in the US. This long and trusted relationship with public libraries is a big advantage for Hoopla Digital and why it has had a positive reception from librarians.

* How it works: Anyone with a library card and a local public library that has joined Hoopla, can borrow a digital movie, music album, or audio book. Typically, public libraries allow up to ten items to be borrowed per member.
* There are no limits on how many people can borrow a specific title as is the case with the physical objects themselves: DVDs, CDs, etc.
* Jankowski is proud of his agreements with studios and music publishers because of the limitless lending provision. Licenses for lending media to others have generally treated each digital version as if it were a physical object that has to be "returned" before anyone else can borrow it. Hoopla has managed to convince publishers that there is no sense in creating a false scarcity when it comes to meeting demand from people "borrowing" their titles.
* The libraries are charged a fee of $1 to $2.99 per movie or music album and can set limits so that their lending stays within their monthly budgets.
* Hoopla has signed up all the Hollywood studios except Sony. It's an impressive feat but the deals require minimum monthly payments so Hoopla is keen to roll out its services as quickly and as widely as possible.
* The Hoopla web site and its mobile and tablet apps look great. They were developed using a team of about 13 developers located around the US and led from Toledo.
* E-books are coming but the progress is slow. There are also plans to showcase local music and movie producers in each public library town.
* San Francisco public library offers Hoopla Digital to its members. There are more than 50,000 movies available.
* Jankowski notes that public libraries are terrible at any form of publicity and that means Hoopla has to get the message out in each town and city.
* I mentioned that it would be great to have the public library and its events and message board better represented on the Hoopla web site for each user, creating a tighter connection between the library service and its community.

Foremski's Take: It's a good idea and looks to be well executed so far. The apps are top class and well designed. It proves you don't need to be in Silicon Valley and you don't need venture-capitalist money to launch an ambitious consumer digital media service.

Its biggest challenge is the national marketing effort required to promote the service because local public libraries are terrible at promotions of any kind. The monthly minimum royalty payments Hoopla has to make to Hollywood will quickly become a heavy burden if its marketing budget fails to rouse enough users.

Hoopla is an example of how we are moving into a post technology world where the idea and its execution is what matters. The underlying technologies of the web and the connected mobile device have become near ubiquitous and powerfully simple to use - what will we use them for? That's when tech stories become interesting again, and move beyond tech product stories.

---

From hoopladigitial.com:

Celebrate the Holidays with hoopla!
November 18, 2014

"Holidays with hoopla," is so much more than a celebration of the Holiday Season, it's a celebration of you as librarians and how you make every day special for patrons!

You'll see tons of gifts for you to share with your patrons this season – eight Holiday music collections, and piles of movie and audiobook Holiday memory-makers to experience, explore and enjoy. Plus, we've included a special Holiday gift salute especially for you!

Take advantage of "Holidays with hoopla," and become a "Holiday Hero" this year. As patrons come knocking at your door for movies, music and more, you're sure to have plenty to fill all the new gadgets they'll be getting from the store.

"Holidays with hoopla" magazine is available in digital form immediately, and will be delivered to your library in print any day now. Be sure to watch for it!

---

From issuu.com:

The Perfect Gift (and Re-Gift)

It's you! As we thought about what the perfect gift would be, what came to mind is what you share with patrons every day – yourself – a gift you re-gift daily.

And so, we set about creating a visual window into the librarian's life that we hope you'll use to re-gift to patrons again and again. Yes, it talks about how "Sue" the librarian uses hoopla during her day, but more than that we wanted to show how the librarian's life today is a 24/7 giving and guiding experience, a lot like hoopla itself.

As a matter of fact, that why we're perfect partners - you and hoopla. We share a devotion to service; a dedication to help others find their own sense of individuality.

Our special thank you goes out to Onondaga Public Library in Syracuse, NY, the setting for our in-library scenes. We hope you enjoy our gift to you! Below are just a couple of ways we could think of to re-gift the video to your patrons:

* In-branch TV (Loop)
* Library Website
* Library Social Media

To add a little Holiday fun and flair to our visual gift, hoopla would like to provide you with three versions:

Version 1: (Original) "Librarian's Life: A Day with hoopla" http://vimeo.com/110819483
Version 2: Original plus vignette of "How the Librarians Saved Christmas" http://vimeo.com/111429115
Version 3: Video vignette only - "How the Librarians Saved Christmas" http://vimeo.com/111391297

*****
*****
*****

Holiday Heroes
How the Librarians Saved Christmas

Twas the month before Christmas
When we heard the librarians say
"What to do this year for our patrons
"On this most busy day?"

They will surely be here searching
For selections galore
We'll need to find everything
Movies, music, and more!

So they manned the front desk
and thought hard a long while
Then suddenly the Director
Came running up the aisle.

"Well?" she asked woefully
And with nary a smirk
"Have you found this year's answer?
"Will anything work?"

"Why, Christmas is coming
On our doors patrons will be knocking
To the holiday collections
They will come flocking."

"They'll come in all shapes,
All sizes, and all ages.
And just like last year,
They'll come turning pages."

"If you remember that time
The time it took no time at all
Holiday titles all vanished,
Not one left to borrow on any library wall."

The librarians then shared a glance
And replied with a knowing grin
"We can only think of one service
That lets every patron win."

"It's called Hoopla," they said
"With lots of movies, music
And tons more to explore."

"They'll get immediate access
On every gadget
They can possibly get from the store!"

Now, on the day after Christmas
All the patrons had no sorrows
They were happy Hoopla was there
And they all had library borrows

With people beaming over their gadgets
In states of unwrap
The librarians could finally rest
And take a well-deserved nap.

As patrons everywhere
Chimed together in glee,
"On iPad! On Galaxy! On Apple TV!"

The librarians answered proudly
From the library's hall,
"Browse away, browse away
"Browse away all!"

Case Study No. 1983: Unnamed Female Librarian (Mentos Grape Candy)

Mentos Library Commercial
0:15
The crazy Japanese Mentos commercial I was in in 2007 - very fun to film.
Tags: Mento15FINALsm
Added: 5 years ago
From: 7alisonjane
Views: 4,004

[scene opens in a public library, as an elderly female librarian (black hair, glasses, grey sweater, white blouse, long grey skirt) approaches a table of young patrons and shushes them]
LIBRARIAN: Shh!
[cut to the entrance of the library, as the camera shows a man (wearing a purple cape and a spherical white "helmet" on his head) from behind while disco music suddenly begins to play]
[cut back to the librarian, who looks up and gasps]
[cut back to the man (shot from the front to reveal his full white disco outfit) as he dances into the library]
[cut to a closeup of the man's right hand, as a pack of Mentos Grape appears from under his sleeve]
[cut to the man sliding across the table, as he "shoots" pieces of Mentos out of the pack and into the patrons' mouths (the final piece shoots into the librarian's mouth) as they start to chew]
[cut to the patrons dancing around the table, as the librarian (while tossing some papers into the air) dances on top of the table]
ANNOUNCER: Good times! Mentos!

Case Study No. 1958: Susan (TIAA CREF Financial Services)

Retirement fund library commercial 2013
0:58
No description available.
Tags: commercial los angeles Children In Need (TV Program)
Added: 1 year ago
From: aidanstormla
Views: 67

[scene opens with an exterior shot of the Los Angeles Public Library, then cut to an older female librarian ("Susan, Retired, TIAA-CREF Participant Since 1977") speaking directly to the camera]
SUSAN: My vision of retirement was that I was going to have enough money to keep up a lifestyle, which includes my charities.
[cut to more exterior shots of the library]
SUSAN: [in voice over] And I've been helped with that with my dealings with TIAA-CREF.
[cut to a shot of the librarian (long blonde hair, red sweater, white blouse, beige pants) walking into the library]
SUSAN: [in voice over] I have been a library associate for many years, and I think reading is absolutely essential.
[cut to the librarian reading a book to a group of children seated on the floor around her]
SUSAN: [in voice over] And having children see how important it is to start really young, and I find it incredibly satisfying.
[cut back to the librarian speaking directly to the camera]
SUSAN: I would've been very disappointed if it turns out that I would've had to cut back on all those things.
[cut to more shots of children reading books in the library and smiling]
SUSAN: [in voice over] I have the confidence that I'm financially able to conduct the lifestyle that I wish to in this next period of my life.
[cut to another shot of the librarian walking through the library]
SUSAN: [in voice over] I look at my life as a book with many chapters. Now I am living the next chapter.
[the scene fades to black, then "TIAA CREF Financial Services" appears on screen]

Case Study No. 1949: David Meincke, the Nighttime Librarian

The Nighttime Librarian
1:43
A (roughly) super-snappy 60-second short film, wherein library virtual reference services are promoted through a series of vignettes that roughly reconstruct the experience of a single night of reference inquiries.

Created in conjunction with a workshop led at the 2014 Annual Conference of the Rhode Island Library Association (RILA).

#rilaconf2014
Tags:
Added: 8 months ago
From: JWULibrary
Views: 61

A Sarah Naomi Campbell film

The humble adventures of ...
The Nighttime Librarian

Featuring
Tanisa Reynolds-Francis ... "Patron 1"
Brandon T. Strout ... "Patron 2"
Megan Cullinan-Newton ... "Patron 3"

and introducing
David Meincke as "The Night Librarian"

[scene opens with a male librarian sleeping in bed, as "The Night Librarian | On call | Available via text, phone, chat, e-mail | Somnolentus bibliothecarius" appears on screen]
[cut to a female student sitting in her dorm room, typing on her laptop]
PATRON 1: Almost done ...
["Patron 1 | Multimedia Major | Research Paper Due | Befuddlus Bibliographus" appears on screen, as she closes her laptop]
PATRON 1: Cool.
[she pauses, then suddenly opens her laptop again]
PATRON 1: Whoa, just kidding! I need my citations!
[cut to the librarian (still asleep in bed), then back to the student]
PATRON 1: Okay, wifi's down ... and I'm not going out in this.
[she looks out the window behind her, showing raindrops falling as thunder can be heard]
PATRON 1: So, I'm gonna text the library]
[she picks up her phone, then cut back to the librarian, as the sound of his phone notification wakes him up]
["Patron 1 texts: halp?!" appears on screen, then the librarian pulls a keyboard out from underneath his pillow and sits up to begin typing]
[cut back to the student looking at her phone, as "Librarian: Ok! Let me see what I can do to help ... " appears on screen]
[cut back to the librarian typing, as "Patron 1 texts: I need help with citations!" appears on screen]
[cut to a male student sitting in his dorm room, typing on his laptop]
PATRON 2: Ugh, I can't find anything on green design!
["Patron 2 | Design Major | Research Paper Due | Investigatus Stressus" appears on screen, as he shakes his head]
[cut back to the librarian, as "Patron 1 texts: Thanks!" appears on screen]
[cut back to the male student]
PATRON 2: I should probably chat with a librarian.
[cut back to the librarian, as "Patron 2 chats: Do you have anything on Green Design?" appears on screen]
[cut back to the male student, as "Librarian says: I believe we do!" appears on screen]
["Librarian says: I found some promising articles using the key phrase Eco-friendly design" appears on screen]
PATRON 2: Oh, eco-friendly design ... I never would've thought of that. And an article! Maybe I'll get some sleep tonight.
[cut back to the librarian, as "Patron 2 writes: Thank you very much! Have a nice night" appears on screen]
[the librarian gets up, then cut to a closeup of an electric kettle, as "Boiling Water | From Tap | For the purpose of making tea | Bubblus Steamicus Electricus" appears on screen]
[cut to the librarian (in a bathrobe and fuzzy slippers) sitting on his couch, sipping a cup of tea and reading a book]
[cut to another female student dialing a telephone, as "Patron 3 | Undediced Major | Major research project due tomorrow | Telephonus Panickus" appears on screen]
[cut back to the librarian, as his phone rings]
[cut back to the student speaking into her phone]
PATRON 3: I need ... so much help!
[the screen cuts to black]
LIBRARIAN: [in voice over] Oh, hello? Uh, hi there! First, everything's gonna be fine. Second, the library is here to help you. Just tell us what we can do, and we'll get started.

The Nighttime Librarian

Now Answering:

Texts: (401) 484-0275
Chats/Instant Messages: jwu-ri dot libguides dot com slash im
Telephone Calls: 401-598-1121 (Downcity) 401-598-1466 (Harborside)

Get the latest hours for both the nighttime AND daytime librarians at:
jwu-ri dot libguides dot com slash ask

Case Study No. 1935: Staff of Unnamed Library (Vifit Drink)

Sexy Anna test focus studenten
1:40
Hoe gefocust kun je blijven als een bloedmooie, supersexy vrouw alles doet om je aandacht te trekken? Terwijl deze studenten in de blibliotheek zitten te blokken voor hun tentamens worden ze stiekem uitgetest met behulp van verborgen camera's en... Anna.

Check ook www.test jouwfocus.nl.
Tags: Vifit Stripper (Profession) bibliotheek focus test prank Anna verborgen camera candid candid camera studeren headphones koptelefoon www.testjouw focus.nl
Added: 11 months ago
From: Vifit FrieslandCampina
Views: 3,506,471

[scene opens in a university library (with library staff milling about while students sit and study), as "63 Nietsvermoedende Studenten" ("63 Unsuspecting Students") appears on screen]
[cut to various shots of the students (male and female) sitting and reading, as "8 Verborgen Camera's" ("8 Hidden Cameras") appears on screen]
[cut to a closeup of one young woman sitting at a table, as "En Anna" ("And Anna") appears on screen]
[cut to shots of the male students (one of them with a carton of Vifit Drink on the table in front of him) sitting at the same table as Anna, when she unbuttons her sweater and takes it off]
[cut to another shot of Anna, as she undoes her ponytail and shakes out her hair seductively]
[cut to various "reaction" shots of some of the male students watching her, then back to Anna as she gives a coy look to the male student sitting across from her ... he does not look up, but instead continues reading (as the carton of Vifit Drink in front of him is clearly in the shot)]
[cut back to Anna, as she bites her lip and then climbs on the table and begins dancing as music plays over the footage (doubtful that the music was actually playing live in the library)]
[cut to more reaction shots of the other male students in the room, while the object of her desire (i.e. the "plant" with the Vifit Drink) continues reading as if nothing strange is going on]
[cut to Anna taking off her skirt and shirt (revealing thigh-high garter belt stockings, black panties, and a red bra) as she continues dancing, then to more reaction shots from the students, both male (excited) and female (confused)]
[cut to Anna slowly rolling off her stockings and tossing them at the student, who still gives no reaction]
[cut to Anna doing the splits on top of the table (as the student glances up at her), then two male "security guards" (with "testjouwfocus dot nl" printed on their jackets) enter and escort her out of the building]
[cut to Anna turning as they approach the door, giving the student a wink before they exit, then the other male students giving a round of applause]
[cut to a closeup of the student, as he shakes his head, then takes a sip from his Vifit Drink and goes right back to studying]

---

From i4u.com:

A prank commercial for a Dutch Yogurt drink named Vifit has gone viral. The reason? Sexy Anna. A very hot blonde model is testing the focus of students in a library by teasing them and even stripping on table. The Vifit video has over 1 million views, but I am sure that is not the end of it as it just starts to get global attention.

The video is a staged prank, but the model is making this video work. Anna's real name is Damaris de Leeuw.

The message of the prank commercial is that Vifit makes you focused and nothing can distract you, not even a beautiful girl stripping on your table. I pass.

---

From everyjoe.com:

In a recent Vifit video that was half prank and half commercial, a sexy woman named Anna danced on a library table at a Dutch university. The Netherlands natives were shocked - and eventually she was led away by men in black jackets.

While the footage is entertaining, it's not the greatest prank. It's obviously scripted. But, then again, this woman is so beautiful that most of us don't really care.

Case Study No. 1924: Unnamed Female Librarian (Kellogg's Corn Flakes)

Kellogg's Corn Flakes - Librarian (1992, USA)
0:30
Animated at UK-based Espresso Animation.
Tags: ad advert advertising advertisement tv spot commercial
Added: 2 months ago
From: HallOfAdvertising
Views: 606

[scene opens with a box of Kellogg's Corn Flakes, as the rooster logo on the front of the box suddenly "transforms" into an animated cartoon that yawns before "jumping" out of the logo]
ANNOUNCER: Another Kellog's Corn Flakes morning with Cornelius Rooster!
[cut to the rooster landing inside of a library (with a giant sign reading "Public Library Shhh!!"), as he prepares to crow ... but the elderly female librarian (grey hair in a bun, glasses, pink sweater, purple dress) sitting at the front desk (with a sign reading "Quiet This Means You!!") quickly puts a stop to that by shushing him]
LIBRARIAN: Shh!
[she holds up a smaller sign reading "Silence" and points at it, then gives the rooster a dirty look]
ROOSTER: Heh heh ...
[the rooster gives an embarrassed smile, then comically stretches out his leg to remove himself from the scene]
[cut to the rooster outside, as he prepares to crow again ... but the librarian (who similarly stretched out her leg to follow him) appears and grabs his beak (causing the rooster to puff up like a balloon), then holds up the "Silence" sign again]
[cut to a closeup of the rooster's face, as he smiles]
ROOSTER: Ah ha!
[a thought balloon appears over his head, featuring a "real life" box of Kellogg's Corn Flakes]
ANNOUNCER: Nuthin' gets you crowin' in the morning like the crisp corn taste of Kellogg's Corn Flakes!
[the thought balloon changes to a "real life" bowl of corn flakes, as the rooster reaches up and takes it]
[cut to the rooster (now holding two bowls of "cartoon" cereal) handing one to the librarian, who smiles and throws away her "Silence" sign, then they both take a spoon and start eating]
LIBRARIAN: Mmmm ...
[they both end up crowing (with the librarian even flapping her arms like a pair of wings), then - realizing what she's done - she gasps and covers her mouth]
[an anthropomorphic sun (reading a giant book entitled "The Sun Also Rises") suddenly appears on the horizon, having been summoned by the sound of their crowing, and the rooster waves to him]
[cut to the rooster sitting on top of a "real life" box of corn flakes (reading a book), as the sun drifts into the scene and (not taking his eyes off his own book) accidentally bumps him off the box]
ANNOUNCER: They're part of your complete breakfast!
[the rooster lands back "inside" the logo on the front of the box, as he gives the sun a dirty look before "transforming" back into his original 2D logo form]

Case Study No. 1911: Unnamed Female Librarian (Clairol Herbal Essences)

Herbal Essences-library
0:30
herbal essences shampoo
Tags: washing hair shampoo
Added: 2 years ago
From: partyy267
Views: 4,129

[scene opens in a public library, where a young female patron (with her hair tied back in a ponytail) hands a book to a young female librarian (long stringy blonde hair, glasses, dark grey jacket, white blouse) at the front desk]
[cut to an elderly male patron sitting at a nearby table, as he noisily shakes out his newspaper]
[cut to the librarian looking over at the patron, as she puts a finger to her lips (but doesn't actually shush him)]
LIBRARIAN: [whispers] I urge you to be quiet!
[cut to the male patron sheepishly looking down at his paper, then to the female patron as she smiles and stares off into the distance]
PATRON: [to herself] "Urge?"
[the screen starts to "ripple" (as if she is having a dream sequence), then the patron undoes her hair and shakes it out]
PATRON: [to herself] Urge!
[cut to three men (all wearing black jeans and black t-shirts) bursting through the front door, as they start to sing]
SINGERS: She's got the urge!
[cut to several patrons sitting at a table, as they turn towards the men and shush them]
[cut back to the men, as one of them opens a book to reveal that it's been hollowed out with a bottle of Herbal Essences shampoo inside]
[cut to a closeup of the female patron, as the men circle around her with their fingers to their lips, then continue singing (although at a - mockingly - lowered tone)]
SINGERS: She's got the urge ... to Herbal!
[cut to a closeup of the librarian's face, as she adjusts her glasses in shock]
[cut back to the female patron, as she opens the bottle and sniffs it (while the men continue singing)]
PATRON: Oooh ...
SINGERS: She's rather Herbal in the shower ...
[cut to the patron (with her hair suddenly lathered up) sitting in a chair while the three men massage her scalp]
PATRON: Oooh ...
[cut to another shot of the three men sniffing her (still lathered up) hair, as the patron simply closes her eyes and smiles]
SINGERS: Mmm!
[cut to the patron sitting on a book cart and kicking her legs up in excitement, as the men continue massaging in the shampoo]
SINGERS: For another half an hour!
[cut to a closeup of the librarian, as she looks on in confusion before a spray of shampoo suds hits her in the face (messing up her glasses)]
SINGERS: She's got the urge!
[cut to another shot of the men surrounding the patron and massaging in the shampoo]
SINGERS: Natural botanical!
[cut to a shot of the patron whipping her wet hair around, then to another male patron (reading a large copy of "Moby Dick") getting hit with the spray of water]
SINGERS: She's got the urge to Herbal!
[cut to several slow motion shots of the patron tossing her hair (now dry) back over her shoulders, before throwing her hands into the air and screaming in ecstasy]
PATRON: Yes!
[cut to Doctor Ruth Westheimer sitting at a table (with a book entitled "The Joy of Yes" open in front of her), as she speaks directly to the camera]
DR. RUTH: And the body wash is really great, in my book!
[she laughs, as "A Totally Organic Experience, c2002 Clairol Inc" appears on screen]

---

From wikipedia.org:

Clairol achieved notoriety in the late 1990s and early 2000s for its ads for Clairol Herbal Essences shampoo. With the tagline "a totally organic experience", the ads often featured women fantasing about washing their hair in inappropriate places (library, courtroom, etc.) and making sounds similar to those of someone having an orgasm.

Case Study No. 1889: Unnamed Male Librarian (DailyMVP)

Steve Nash in "Have an MVP Day." - DailyMVP Commercial :30
0:30
At DailyMVP, even a librarian can feel like Steve Nash. Play daily fantasy sports at Daily MVP.com or download the DailyMVP app from the App Store?.

DESKTOP & MOBILE WEB: https://daily mvp.com | iOS APP: http://dmvp.io/get-the-app

https://face book.com/dailymvp
https://twit ter.com/dailymvp
http://insta gram.com/dailymvp
Tags: Steve Nash Nash Librarian NBA Basketball Assist Fantasy basketball Lakers Los Angeles Lakers Point guard DailyMVP MVP Fantasy sports Have an MVP day Funny Commercial Canadian 2014 dailymvpTV
Added: 5 months ago
From: dailymvpTV
Views: 75,051

[scene opens in a library, where a creepy-looking male librarian (long brown hair, glasses, brown cardigan sweater, blue undershirt, brown tie) looks up and speaks directly to the camera]
MALE LIBRARIAN: [whispers] I love being a librarian, but some days ... can be a little quiet.
[camera pans out to show the librarian standing in front of a table covered in books, as an older female librarian (short brown hair, white blouse, long brown skirt, red scarf around her neck) shelving books in the background looks up and shushes him]
FEMALE LIBRARIAN: Shh!
[he looks over at her, then smiles and holds up his cellphone]
MALE LIBRARIAN: [whispers] That's why I play DailyMVP, a fun fast way to play fantasy sports ...
[cut to the female librarian, who sees that one of the books she's shelving is Jeff Rud's "Steve Nash: The Making of an MVP"]
MALE LIBRARIAN: [whispers] Every day!
[cut back to the male librarian, who activates the DailyMVP app and swipes through a list of NFL players]
MALE LIBRARIAN: [whispers] I just pick my players, challenge my friends ... and totally dominate at gametime!
[cut to the male librarian alone in the stacks (standing next to a book cart), as he looks at his phone and pumps his fist in excitement]
MALE LIBRARIAN: [whispers] Yeah!
FEMALE LIBRARIAN: [from off camera] Shh!
[cut back to the male librarian standing in front of the table, speaking directly to the camera]
MALE LIBRARIAN: [whispers] Now, even a librarian like me can feel like an MVP.
[he looks down and uses a barcode scanner on one of the books, as "Have an MVP Day" appears on screen]

---

From nba.com:

Steve Nash, weirdo librarian
October 28, 2014 | 9:08AM
Posted by Lang Whitaker

Lakers guard Steve Nash is out for the season with a back injury, and while it stinks to be missing the former two-time MVP on the court, there is an upside: Now we have a chance to see Nash wear a cardigan and a wig and pretend to be a strange librarian while he plays fantasy sports on an app on his smartphone. Actually, Nash kind of looks like the Area 51 lab director from Independence Day in this commercial.

---

From mediabistro.com:

BarrettSF enlisted the aid of Steve Nash to promote TopLine Game Lab's DailyMVP fantasy game, which differentiates itself from other fantasy sports leagues by offering short-format games that last from a day to a week.

In the ad, Nash dons spectacles and a wig, appearing as an everyday librarian who can feel like an MVP thanks to the fantasy app. "I love being a librarian," Nash says at the start of the spot, "but some days can be a little quiet." He goes on to demonstrate the app and how it adds some excitement to his daily routine (while getting shushed). The spot ends with the tagline, "Have an MVP day," emphasizing the short format. It was released to coincide with the start of the NBA season. A future spot starring Tom Brady will roll out near the end of the NFL season, when many players in traditional fantasy leagues have already been eliminated.

Credits:

Client: DailyMVP
Campaign: Have an MVP Day
Agency: barrettSF
Agency Location: San Francisco, CA
Executive Creative Director: Jamie Barrett
Copywriter: Spencer Riviera
Art Director: Nik Daum
Designer: Martina D'Alessandro
Producer: Nicole Van Dawark
Managing Director: Patrick Kelly
Account Director: Molly Warner
Sr. Proofreader: Victor E. Danz
Photographer: Jenn Pottheiser
Production Company: O Positive
Director: Spencer Riviera
Director of Photography: Marten Tedin
Executive Producer: Ralph Laucella
Line Producer: Salli Zilles
Editorial Company: HutchCo
Editor: Jim Hutchins
Assistant Editor: Joaquin Machado
Colorist: Johnny McPheeters
Finishing Artists: Paal Rui & Patrick O'Leary
Executive Producer: Jane Hutchins
Audio Record & Mix: Andy Greenberg, One Union

Case Study No. 1868: Staff of the Alachua County Library District

I AM the Library: Alachua County Library District
0:30
Find out about job opportunities at the Alachua County Library District.
Tags: public library job opportunities librarian jobs
Added: 2 years ago
From: AlachuaCountyLibrary
Views: 301

[scene opens with an older male librarian ("Nate, Cone Park") speaking directly to the camera]
NATE: Working at a branch library, I not only get to know the patrons personally, I have become a part of the community, helping to impact its development.
[cut to a young female librarian ("Miki, eBranch") speaking directly to the camera]
MIKI: Being a librarian allows me to be a perpetual learner. I sharpen my research skills and sharpen my mind with every patron interaction.
[cut to a young male librarian ("Mike, Automated Services") speaking directly to the camera]
MIKE: The library is more than just books. We can help a patron use a computer for the first time, or even reconnect with old friends through social media.
[cut to another young female librarian ("Brittany, Outreach Services") speaking directly to the camera]
BRITTANY: I enjoy helping people, so sending library materials to people that can't come into one of our branches really makes me happy.

I Am The Library
You can be the library too.

Find out about job opportunities at the library / www dot aclib dot us

---

From aclib.us:

For information regarding employment opportunities with the Library District please call the Alachua County Human Resources Department at (352) 374-5219 or review their listing of Library District job postings online.

For all jobs with Alachua County Library District other than internships, all applications are submitted online.

Case Study No. 1858: "21st Century Librarian"

21st Century Librarian
1:54
What do Librarians do?
Tags: 21st Century Librarian library jefferson college Books Reading technology information professionals information
Added: 2 years ago
From: JeffcoLibrary
Views: 472

["Librarians in the 21st century" appears on screen]
NARRATOR: Librarians in the twenty first century ...
[cut to a felt pink octopus placed on top of an open dictionary in the Jefferson College Library]
NARRATOR: What do librarians do?
[cut to a closeup of the octopus wearing glasses]
NARRATOR: Wear glasses?
[cut to a shot of the octopus made to look like it's reading a copy of "The Literary Cat: Quips, Quotes and Observations"]
NARRATOR: Read books about cats?
[cut to a closeup of the back of the octopus, as one of its tentacles has been wrapped up to resemble a hair bun]
NARRATOR: Do they wear buns?
[cut to a shot of the octopus with one of its tentacles in front of its mouth (as if it's putting a finger to its lip and shushing the camera)]
NARRATOR: Do they shush people?
[cut to the octopus surrounded by other stuffed animals, as "Help people find good information ... " appears on screen]
NARRATOR: Or help people find good information?
[cut to the octopus placed on top of a pile of books next to one of the stuffed animals (a big blue monster), which has a paper word balloon taped next to its mouth reading "Yay!"]
NARRATOR: Help people check out books ...
[cut to the octopus and a stuffed dog on top of a tablet, open to the Google search results page for "national parks in missouri"]
NARRATOR: Find good information online ...
[cut to a shot of the dog (with his own "Yay!" word balloon) looking at the official National Park Service's web site on the tablet]
NARRATOR: Credible information ...
[cut to a shot of the octopus sitting on top of the tablet, now open to the US Geological Survey's page on "3D and Photographic Tours Featuring Park Geology"]
NARRATOR: At a government website ...
[cut to a shot of the octopus and dog sitting on top of the tablet, now open to the Kids InfoBits website]
NARRATOR: Using online tools ...
[cut to a shot of the octopus placed on top of a computer screen, featuring the Jefferson College Library online catalog]
NARRATOR: In the book catalog ...
[cut to a shot of the octopus and other stuffed animals on top of a book display]
NARRATOR: And, of course, in the library! What can you find at your library?
[cut to a closeup of the octopus on one of the books shelves (featuring titles like Nikki Giovanni's "Acolytes" and Mairuth Sarsfield's "No Crystal Stair")]
NARRATOR: Books!
[cut to a shot of the octopus placed on a shelf with DVDs (featuring titles like "In Cold Blood" and "Legally Blonde")]
NARRATOR: Video ...
[cut to a shot of the octopus placed on a display case filled with CDs]
NARRATOR: Music ...
[cut to a shot of a stuffed monkey (with his own "Yay!" word balloon) next to a pile of magazines (like "National Geographic") and comic books (like Marjane Satrapi's "Persepolis")]
NARRATOR: Graphic novels and magazines ...
[cut to a shot of the camera panning across several computer screens (all open to the Jefferson College Library website)]
NARRATOR: Internet, wireless ...
[cut to a shot of the octopus and the blue monster situated around a tablet with Sam Schultz's "Monster Mayhem: Jokes to Scare You Silly"]
NARRATOR: eBooks!
[cut to a shot of several stuffed animals situated around a computer screen featuring the Jefferson College Library website (as the octopus has its tentacles on the keyboard)]
NARRATOR: Computers!
[cut to a shot of the octopus surrounded by various electronic devices]
NARRATOR: Your library may have laptops, tablets, or eReaders to check out.
[cut to a shot of the octopus placed on top of an opened atlas, next to a stuffed bunny]
NARRATOR: And it's all for free!
[cut to a shot of the octopus and several other stuffed animals placed on a bookshelf]
NARRATOR: At your library!
[cut to a shot of a computer screen with the Jefferson College Library website]
NARRATOR: But isn't everything on the internet free?
[cut to a shot of the octopus (its mouth made up to give it a "shocked" expression) placed on top of a tablet, open to the article "The Dangers of Bread"]
NARRATOR: Everything on the internet isn't free ...
[cut to a shot of the octopus (with a "Yikes!" word balloon) next to a computer screen open to the "Save the Pacific Northwest Tree Octopus" website]
NARRATOR: And it isn't always true!
[cut to a shot of the octopus sitting atop a computer screen open to the official Centers for Disease Control website, and its article on carbohydrates]
NARRATOR: A librarian can help you tell the difference between what's true ...
[cut to a shot of the octopus sitting atop a computer screen (now with his own "Yay!" word balloon) open to the Smithsonian Institute's National Zoological page on "Ocean Living"]
NARRATOR: And what's not on the internet!
[cut back to the octopus sitting on top of the open dictionary]
NARRATOR: Librarians are experts in information, and they also know about the latest technology.
[cut back to the octopus surrounded by various electronic devices]
NARRATOR: How do they do it?
[cut back to the octopus sitting on top of the open dictionary, only know it's wearing a little mortarboard atop its head]
NARRATOR: To become a librarian, you have to have a masters degree in library science and information technology.
[cut to another shot of the octopus with a tiny diploma in one of its tentacles]
NARRATOR: Librarians also have a bachelors degree ...
[cut to a shot of the octopus with a pile of diplomas in front of it]
NARRATOR: And librarians in schools are required to have teacher certification.
[cut to a shot of the octopus holding a diploma in each tentacle]
NARRATOR: Where will you find a librarian?
[cut to a shot of the octopus surrounded by other stuffed animals]
NARRATOR: You might find a librarian ...
[cut to a shot of the octopus situated on a book shelf, with a sign reading "School Library"]
NARRATOR: At your school ...
[cut to a shot of the octopus on another shelf, with a sign reading "Jefferson College"]
NARRATOR: At a college or university ...
[cut to a shot of the octopus on another shelf, with a sign reading "Monsanto"]
NARRATOR: In a business, corporation, or law office ...
[cut to a shot of the octopus on another shelf, with a sign reading "Local Public Library"]
NARRATOR: At a public library ...
[cut to a shot of the octopus on another shelf, surrounded by signs ("St. Louis Zoo", "Missouri History Museum", "St. Louis Art Museum", "Missouri Botanical Garden"]
NARRATOR: There are even librarians at places like the Saint Louis Zoo and the Missouri Botanical Garden!
[cut to several previous shots of the octopus helping its "patrons" find information]
NARRATOR: Librarians are information professionals! Find a librarian, and you'll find the information that you need!

21st Century Librarian
Jefferson College Library

octopus and monster characters by Corie Dugas
www dot etsy dot com slash shop slash coriebagsitup

Music: Klonk by Maf, beyond the pouet
available @ Jamendo

Case Study No. 1854: "Like a good librarian, stack maintenance is there!"

Library Stack Maintenance
1:07
Like a good Librarian, stack maintenance is there!
Tags: Library Mayhem Great Video
Added: 2 years ago
From: Ranger4Life85
Views: 238

[scene opens with a female student (with a label reading "DH924.1" affixed to her forehead), as she sticks her head between the books on one of the shelves and speaks directly to the camera]
STUDENT: I'm that book you need for your final paper. Yup, the most extensive work on your subject to date ... I'm thinking you won't pass without me, but thanks to a frantic procrastinator--
[cut to another female student looking at the shelves with an exasperated look on her face, as she "pushes" the other student aside to try and find another book]
STUDENT: [in voice over] I'm on the wrong shelf, where you won't be able to find me.
[cut back to the student speaking directly to the camera]
STUDENT: Good luck explaining to Mom why you need to stay an extra semester ... It's only sixty grand, right?
[cut to another female student (long black hair, black "United Colors of Benetton" t-shirt) as she pushes a book cart behind the other student (who still has her face stuck through the shelf)]
STUDENT: [in voice over] On your own, you're screwed.
[she taps the "DH924.1" student on the shoulder (who turns around), then points to the cart with a stern look on her face]
STUDENT: [in voice over] But thanks to library stack maintenance staff and their searches ...
[the student sits on top of the cart, as the library worker pushes her off camera]
STUDENT: [in voice over] I should be returned just in time for you to get that paper complete!
[cut to the library worker pushing the "DH924.1" student towards another shelf (the wheels of the cart squeaking loudly along the way), then she stops and points at a gap in the books ... so the "book" gets off the cart and sticks her face through the shelf]
["SMU Shelving | Sweeps | Searches | Duplicates smu dot edu slash libraries" appears on screen, as a version of the State Farm Insurance jingle plays]
NARRATOR: Dollar for dollar, no one protects you from procrastinating and the "needing a book but not being able to find it" like stack maintenance.
[cut to another female student looking at the shelves, when she taps the "book" on the shoulder ... she turns around, and the student checks her piece of paper against the label on the book's forehead, then nods her head and smiles]
[she turns to the camera and smiles, then the library worker peeks out from behind the shelf and gives the camera a thumbs up]
LIBRARY WORKER: Yay!
[everyone laughs]

---

From weebly.com:

Books with call numbers between A and PR 3999 are located on the second floor of the library.

Books with call numbers between PR 4000 and Z are located on the third floor of the library.

Books with call numbers between A...OVER and Z...SMOVR are located in the Oversize Section on the third floor of the library. (Oversize may be indicated by OVER, SMOVR or OVRSZ)

Books with call numbers ending with REF. are located in the Reference Room on the first floor of the library.

* Generally, your truck for shelving will have books that belong to only one floor.

A 'range' is an entire row of shelving. Each range has a label on each side to indicate which call numbers it houses. One side of a range has eight or nine bays.

A 'bay' is a vertical group of individual shelves (usually six but there is some variation).

To Begin Shelving

Take your cart to the correct floor.

Proceed to the first range. Check the range label to see which books belong there. Take those books off the cart and shelve them in order.

All of the books on the shelf should be lined up at the front edge of the shelf. Place the book you are shelving as far forward as you can, in line with the other books, and ensure that the bookend is secure.

Proceed to the next range and continue shelving until you have completed the truck.

Important Tips

All new Student Assistants will be given a training cart to complete in their first week of work. The training cart has two purposes: first, to provide hands-on practice, and second, to help us assess each student's understanding of the training they have been given.

Questions are strongly encouraged during the first week of training and beyond. The backbone of any good library is that every book is in the exact location it should be. Otherwise the service that we offer would fall apart.

Never guess how to shelve a book. If a point is not clear to you, we are all here to help. If you cannot find someone to help you, bring the book back down to shelve later.

Ensure that the books on either side of the one you are shelving are in the correct order. If the books are mixed up, take the time to rearrange them. If the problem is too extensive to fix while shelving, tell your Supervisor or Stacks Manager about it.

Take the time you need to shelve accurately. An experienced Student Assistant can shelve a full truck of books in approximately 45 minutes to an hour. When you are learning, you will need more time.

Case Study No. 1835: Staff of the M.N. Spear Memorial Library

Where would you be without your library?
2:13
Thank you to everyone who supported our dream of raising the funds needed to match the grant.

If you would still like to donate:
http://mn spear.org or http://fun dly.com/shutesburylibrary

Created/Directed by Lindsay Van Dyke http://lindsay vandyke.com
Additional footage filmed by Sarah Wentworth.

We're a small town in Massachusetts, population ~1800. Our cute little library was built 110 years ago, for a town of 400 people.

Features of our current library building:
* No running water. The composting toilet and hand sanitizer goes only so far with kids in tow
* So small that our weekly story hours can only accommodate 5 or 6 children
* Librarian must turn away volunteers, since we can only fit two adults behind the desk
* Can't fit people lingering over the stacks; it's in, a quick browse, and out
* No room for students to study
* Zero privacy for people wanting to use one of our two computers
* Can't host any events or meetings for more than a handful of people
* Free wifi (only part of our town has high speed internet of any kind). People sit with their laptops in their cars, since there's literally no room in the building

That's right--there's no room in our cute little library to sit and read a book!

Here's the awesome news: The state Library Commission has agreed that we desperately need a new building, likes our plans for one, and has promised to fund 60% of it. That means they'll kick in $2.1 million -- as long as we raise $1.4 million by June 30. So far, we've raised about $180,000. UPDATE on 5/17/12: since youtube video has gone viral, we're up to $240,815!

A generous anonymous donor has provided us with a $150,000 matching gift. Will you help us reach this goal?

Every little bit helps. mn spear.org

To buy the song "Everybody Let's Jump (For Your Library"):
http://eloise thegreat.band camp.com/track/everybody- lets-jump-for-your-library
Tags: library shutesbury ukulele storyhour books reading massachusetts nonprofit charity donation uke book Eloise the Great kids song
Added: 2 years ago
From: ShutesburyLibrary
Views: 59,671

[scene opens with an exterior shot of the M.N. Spear Memorial Library, as "The Shutesbury MA library, built in 1902, is 900 sq feet (That's wicked small)" appears on screen]
[cut to a female librarian playing the ukulele for a group of children, as the song "Everybody Let's Jump" by Eloise the Great plays in the background]
[cut to a group of patrons standing outside the library, as they hold up signs which read "We Need," "A New," "Library," and "Because"]
[cut to two female librarians standing inside the library, as one holds up a sign reading "No Running Water" and the other holds up a sign reading "Composting Toilet"]
[cut to another female librarian standing beside the entranceway, as a young boy opens the door ("trapping" her behind it) while she feigns panic and holds up a sign reading "Space"]
[cut to two young girls making an exaggerated effort to walk in between the cramped shelves, as one holds up a sign reading "Space"]
[cut to two more patrons holding up signs, one reading "Hot Hot Hot" (with an arrow pointing towards the floor) and the other reading "Melting Shoes"]
[cut to a closeup of the younger patron holding up her foot (as the sole of the show looks melted) next to the "Melting Shoes" sign]
[cut to another female librarian sitting at her desk, holding up a sign reading "There's No Room to Study"]
[cut to a young girl sitting outside of the library, holding up a sign reading "Our Little Town Loves to Read"]
[cut to a young boy holding up two signs, one reading "The State Will Give Us $2.1 Million" and the other reading "If We Raise $1.4 Million"]
[cut to a young girl holding up a sign reading "In Our New"]
[cut to another female librarian holding up a sign reading "Library"]
[cut to a young boy holding up a sign reading "We Will ... "]
[cut to a male patron inside the library holding up a sign reading "Get Creative"]
[cut to two young girls, with signs reading "Story" and "Time"]
[cut to a female librarian holding up a sign reading "Learn New Skills!"]
[cut to three young girls, with signs reading "Learn," "To," and "Read"]
[cut to a male patron sitting at a computer, holding up a sign reading "Look For Jobs"]
[cut to a young boy holding up a sign reading "Meet New People"]
[cut to a young girl holding up a sign reading "Hope"]
[cut to an older male patron holding up a sign reading "To Learn Local History"]
[cut to a young girl holding up a sign reading "Be Inspired"]
[cut to several children holding up signs which read "Please Help!," "Donate," "www dot," "mnspear," and "dot org" (before they start jumping up and down)]
[cut to a young boy sitting in the library, as he reads "The Adventures of Tintin in the Land of the Soviets"]
[cut to several patrons, young and old, browsing through the (cramped) library]
[cut to a young girl placing a coin into the donation jar]
[cut to a closeup of the jar sitting on a table, as "A little helps a lot" appears on screen]

The state will pay 60% of the cost of our new library ...
IF we raise $1.4 million by June 30.
We've raised $180,000 so far.

Please help.
www dot mnspear dot org

---

From boston.com:

The M. N. Spear Memorial Library in Shutesbury, Mass., is cramped, the heating grate melts shoe soles, and it has no running water (it has a composting toilet). Its dollhouse proportions have lost its charm for the town's residents (population 1800). The library was built 110 years ago to serve Shutesbury's then smaller population of 400 residents.

The state library commission agreed that the town was overdue for a new library and approved its plans with a caveat: The commission would fund 60 percent of the cost--$2.1 million--if the library raises the rest--$1.4 million--by June 30. With $180,000 raised and an anonymous gift of $150,000 if they can match it, the library made a video to raise awareness about its plight. Think of it as an online calorie-free bake sale.

---

From boingboing.net:

The Shutesbury Public Library in Shutesbury, Massachusetts is seeking funding in order to build a new building to replace their charming but woefully inadequate current one (which features no running water!). In order to get the word out staff and patrons created this cute little video in order to show the shortcomings of their current location, as well as what they could do with a new building.

---

From masslive.com:

By Fred Contrada
on May 04, 2012 at 4:30 PM, updated May 04, 2012 at 4:31 PM

SHUTESBURY – The up-and-down question of a new library for the town is down for the count following a judge's ruling that gives opponents a two-vote victory.

The finding issued by Franklin Superior Court Judge Mary-Lou Rup on Wednesday declared two people who opposed the $1.4 million Proposition 2 1/2 debt exclusion eligible to vote in Shutesbury and two others who voted for the project ineligible.

The new result is a 522-520 vote against the proposed project.

Originally, the question tied 522-522 on the Jan. 10 ballot question seeking to borrow $1.4 million towards the $3.5 million project. By law, the question fails in the event of a tie.

Proponents were looking to the 5,800-square-foot building to replace the aging, 900-square foot M.N. Spear Library, which is more than a century old and lacks running water. They were also hoping to use it as a town community room.

In 2011, Town Meeting members voted to move the project forward, then rejected it in a subsequent vote.

A recount of the January, 2012, vote tipped the scale in favor of proponents when the town counted a provisional ballot in favor of the override after ensuring that the voter was not registered in Connecticut. Both sides then challenged various votes.

Rup's ruling puts an apparent end to the matter. Select Board Chairwoman Elaine Puleo said she will notify the state that Shutesbury cannot accept funding for the project.

"We have no other recourse," she said.

---

From mnspear.org:

History of the M.N. Spear Memorial Library

The first Public Library in Shutesbury, housed in a single bookcase, was established in 1811 by "Proprietors" or "Subscribers" -- more than forty of whom contributes at least one dollar (one share) each -- "desirous to encourage the establishment of a Library in the Town by the name of the social Library." The last record we find of a meeting of the proprietors is dated February 23, 1823.

On April 2, 1894 the Town voted to accept the law necessary to secure a "Free Library" and elect three library trustees. Twenty-five dollars was appropriated for the library, which was opened in the town house and maintained there until the present building was erected in 1902.

This structure was made possible through a bequest of $1,500 by Mirick N. Spear of Amherst. William H. Hemenway contributed a sum of money for shelving.

In 1934 the library received an endowment for its maintenance in the form of 45 shares of American Telephone and Telegraph stock, willed by William N. Spear of Springfield.